One of our clients is looking for a detail-oriented SMM/Marketing VA. to support marketing, social media, and recruiting initiatives.

This role will focus on LinkedIn lead generation, social media management, and targeted outreach to attract top-tier technicians. The ideal candidate should be skilled in content creation, digital marketing, and campaign execution while being detail-oriented and adaptable to a dynamic work environment.

Benefits:

• Competitive salary
• Strong support system
• Salary increase starting on your first year of employment (based on performance)
• Monthly Performance Incentive (only for full-time roles | based on given metrics |can range from $40 - $50)
• Health benefit ($30/month)
• No computer activity monitoring
• Training materials for upskilling provided
• Paid holiday leaves (depending on the holidays that the client observes) Paid sick leaves (sick leave convertible to cash if perfect attendance)
• Paid planned leaves
• Internet Allowance ($25/month)

Key Responsibilities:

• Recruiting & Outreach:
• Assist in sourcing and attracting top-tier technicians through targeted campaigns. ○ Create and execute recruitment messaging for LinkedIn and other channels. ○ Manage direct messaging (DM) outreach to potential candidates and referral partners.
• Monitor and respond to inbound inquiries from potential hires professionally and promptly.
• Social Media & Content Creation:
• Develop and schedule engaging social media content to enhance brand presence. Highlight company culture and employee satisfaction through strategic content. ○ Create graphics and marketing materials using tools like Canva. Track social media performance and suggest optimizations.
• Marketing & Lead Generation:
• Implement a LinkedIn outreach strategy to connect with referral partners, such as custom home builders and designer architects.Assist in the execution of lead generation campaigns to attract high-quality clients.
• Craft messaging that aligns with the company’s value proposition and recruitment efforts.
• Support ad campaigns by researching targeting strategies and audience engagement.
• Reporting:
• Track outreach and engagement metrics for recruiting and marketing campaigns.
• Provide regular reports on social media and lead generation efforts.

Requirements & Qualifications:

• At least 2-3 years experience in LinkedIn lead generation and social media management.
• Proficiency in graphic design tools (e.g., Canva).
• Competence in video editing software (e.g., Premiere Pro, CapCut).
• Strong understanding of digital marketing strategies and tools.
• Excellent written and verbal communication skills in English.
• Ability to analyze data and create detailed, actionable reports.
• Amenable to work Monday to Friday between 8 AM to 5 PM Pacific Standard Time (PST)

Preferred Qualifications:

• A proactive, can-do attitude.
• Flexible and adaptable to changing needs.
• Willingness to learn and grow within the role.
• Strong attention to detail and time management skills.